// ROBOTICS AND SMART FACTORIES TERM

Demand Planning

Demand planning is the process of forecasting future customer demand for products or services. It uses historical data, market trends, and other factors to predict what customers will want.

Demand Planning — illustration from Wikipedia
Image via Wikipedia

TECHNICAL DEFINITION

Demand Planning is the business process of forecasting future customer demand for products or services by analyzing historical sales data, market trends, economic indicators, and promotional activities, serving as a critical input for production scheduling, inventory management, and supply chain optimization.

BACKGROUND

Manufacturing is the creation or production of goods with the help of equipment, labor, machines, tools, and chemical or biological processing or formulation. It is the essence of the secondary sector of the economy. The term may refer to a range of human activity, from handicraft to high-tech, but it is most commonly applied to industrial design, in which raw materials from the primary sector are transformed into finished goods on a large scale. Such goods may be sold to other manufacturers for the production of other more complex products, or distributed via the tertiary sector to end users and consumers.

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SYNONYMS & ALIASES

  • Demand forecasting
  • Sales forecasting
  • Market prediction
  • Future demand analysis

USAGE NOTE

Accurate demand planning is crucial for optimizing inventory levels and avoiding stockouts or overproduction.

DEVELOPERS

Organizations developing technology related to Demand Planning.

  • SAP

    A global leader in enterprise resource planning (ERP) software, offering advanced demand planning and forecasting solutions as part of its Integrated Business Planning (IBP) suite and Supply Chain Management (SCM) modules, leveraging AI and machine learning for predictive analytics.

  • Oracle

    Provides comprehensive cloud-based supply chain planning solutions, including demand management, forecasting, and sensing, utilizing machine learning to improve forecast accuracy and align demand with supply and financial plans.

  • Blue Yonder

    A leading provider of AI-driven supply chain planning and execution solutions, with robust capabilities in demand forecasting, inventory optimization, and sales & operations planning (S&OP) for various industries.

  • Kinaxis

    Specializes in concurrent planning solutions, enabling companies to integrate demand planning with supply, inventory, and sales & operations planning in real-time to respond quickly to market changes and disruptions.

  • E2open

    Offers a networked platform for multi-enterprise business operations, providing end-to-end supply chain management including advanced demand planning, forecasting, and sensing capabilities that leverage real-time data.

  • o9 Solutions

    Provides an AI-powered 'Digital Brain' platform for integrated business planning, covering demand forecasting, supply planning, and sales & operations planning, designed to help companies make faster, smarter decisions.

  • ToolsGroup

    Specializes in service level optimization and demand planning software, using advanced analytics and machine learning to forecast demand, optimize inventory, and improve service levels for complex supply chains.

  • Infor

    Delivers industry-specific cloud software, including comprehensive supply chain planning solutions that encompass advanced demand planning, forecasting, and inventory optimization to support complex manufacturing and distribution environments.

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